ABOUT IMPRESSION (IMPR.CO)

ImPRession (IMPR.CO) | Turning First Impressions Into Cultural Legacies

ImPRession is a culture-first public relations firm dedicated to one mission: building legacies that transcend moments and define generations. Founded by senior publicist Tamera Inyang, ImPRession specializes in architecting enduring legacies for diverse talent across music, TV & film, sports, social impact, real estate, CEO thought leadership, and brand partnerships.

Legacy is everything. It's not just about visibility—it's about creating cultural impact that shifts industries, opens doors, and establishes clients as icons who reshape the landscape for those who follow. With a proven track record of high-impact campaigns for Grammy-nominated artists, award-winning actors, world champion athletes, and NBA talent, ImPRession transforms careers into movements and moments into milestones.

At ImPRession, every campaign is designed with legacy in mind. Through strategic media placements, culturally resonant storytelling, and boundary-pushing creative execution, the firm ensures clients don't just make headlines—they make history. Representation isn't a trend here; it's the foundation of building legacies that empower underrepresented voices and pave the way for the next generation to thrive.

ImPRession: Where first impressions become the legacies that last forever.

Who we are

TAMERA J. INYANG

CEO & FOUNDER OF IMPRESSION (IMPR.CO)

With over eight years of excellence in entertainment and media relations, Tamera Inyang has established herself as a senior publicist whose strategic vision and creative innovation drive cultural impact and champion diverse representation. After honing her expertise at elite agencies, she founded ImPRession (IMPR.CO), a culture-first firm dedicated to amplifying underrepresented voices, architecting enduring legacies, and executing transformative campaigns across music, TV & film, social impact, real estate, CEO thought leadership, and brand partnerships.

Tamera has orchestrated high-profile campaigns for music industry powerhouses including award-winning artist Doechii, 21 Savage, and Grammy-nominated talents Rick Ross, Shenseea, Metro Boomin, Tay Keith, Jhené Aiko, 4batz, and Big X Tha Plug. She has partnered with leading labels including Drummatized (DOA), UnitedMasters, BuVision, Rancho Humilde, and EarDrummers, among others. From chart-topping album rollouts to award show positioning, her music campaigns transform artists into cultural icons and build legacies that resonate across generations.

Her film and television portfolio showcases award-winning and critically acclaimed actors such as Nia Long, Michelle Mitchenor, Edwina Findley, Jalyn Hall, Precious Way, and Da'Vinchi—a testament to her commitment to elevating excellence and diverse storytelling across entertainment. Through strategic red carpet moments, festival circuits, and awards season campaigns, she positions talent not just for visibility, but for lasting cultural impact and industry recognition.

Expanding her reach into sports, Tamera has represented world champion boxer Lamont Roach Jr. and NBA Chicago Bulls' Dalen Terry, while also leading campaigns for Phoenix Suns' Nick Richards. Her passion for sports extends into the WNBA, where she previously worked with the Los Angeles Sparks, amplifying athletes both on and off the court. She understands that athletic excellence is only part of the story—her campaigns position athletes as entrepreneurs, cultural influencers, and community leaders, building legacies that transcend championships and redefine what it means to be a modern athlete.

Beyond entertainment and sports, Tamera has created significant impact within the social advocacy and business innovation space. She was one of the founding members who spearheaded the inaugural PR campaign for Black Dollar Index (BDI)—a consumer advocacy scale that rates corporate America's commitment to Black America post-George Floyd, holding major corporations accountable through transparency and data-driven analysis. Her expertise extends to the intersection of technology, finance, and purpose-driven business, having led campaigns for tech companies including BDI, RIA, Swiftly, and Illumen Capital, as well as real estate and private equity firms such as Bespoke, Northwind Capital Group, and Wiseman Investor LLC. Whether amplifying a tech startup's mission or positioning a real estate firm as industry disruptors, Tamera ensures every campaign reflects both business acumen and cultural consciousness.

At the heart of every ImPRession campaign is a commitment to transforming first impressions into enduring cultural legacies that transcend generations. Tamera believes that true legacy is built when diverse voices are amplified, authentic stories are told, and representation becomes the standard—not the exception. Through strategic media placements, culturally resonant storytelling, and boundary-pushing creative execution, she ensures her clients command attention and respect across every platform, stage, and industry. Her mission is clear: to create lasting impact that shifts culture, opens doors, and paves the way for the next generation of diverse talent to thrive.

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